Michelin sign, dated 1969. Painted metal. SOLD
 
Dimensions-  width 65 x height 77cm
 
Michelin is a French multinational tyre manufacturing company based in Clermont-Ferrand in the Auvergne-Rhône-Alpes région of France.
Its numerous inventions include the removable tyre, the pneurail (a tyre for rubber-tyred metros) and the radial tyre.
Michelin manufactures tyres for space shuttles, aircraft, automobiles, heavy equipment, motorcycles, and bicycles.
It is the second largest tyre manufacturer in the world behind Bridgestone and larger than both Goodyear and Continental.
 
Bibendum, commonly referred to in English as the Michelin Man or Michelin Tyre Man, is the official mascot of the Michelin tyre company. A humanoid figure consisting of stacked white tyres, it was introduced at the Lyon Exhibition of 1894 where the Michelin brothers had a stand.
French cartoonist Marius Rossillon, popularly known as O'Galop, adapted the original image, and Bibendum was crated in 1898.
Today, Bibendum is one of the world's most recognised trademarks, representing Michelin in over 150 countries.
 
source: https://en.wikipedia.org/wiki/Michelin_Man. https://en.wikipedia.org/wiki/Michelin (edited and citations removed).